smithpublicity

Eight in ten books are still red in print, which is interesting considering the rise of eBooks and audiobooks. It makes the decision of how much to charge for print editions particularly important. Many book marketing services experts suggest that setting a price too high can harm sales, but underpricing can also negatively impact your […]

Why should authors consider investing in professional book marketing strategies? In today’s crowded marketplace, the answer becomes increasingly critical for authors, whether self-published or traditionally published. Smith Publicity, a New Jersey-based Author Promotion and book marketing company, knows the challenges authors face in gaining visibility. But what makes book marketing not just an option but […]